TV is still a great way to get the attention of your audience. You control the visual. You get to create the emotional response that an audience has to your event, product, or service. A TV commercial can spread the word to thousands. And, if you post your media content for sharing on your social media channels, you can connect with even more potential customers.
All TV spots are (obviously) not created equal. Some require actors to demonstrate your product in use, some require a voice over artist with just the *right* tone to connect with your target market. Miceli Productions can help you craft a message that keeps your business top-of-mind.
Here we have two versions of the same TV spot – a :15 commercial and a :30 commercial – for The Cleveland Orchestra’s presentation of The Nutcracker. Creating this type of creative can be very cost-effective since the shorter piece is just a re-edit of the longer version – giving you two creatives to work with. We took existing video footage, added holiday graphics, animated text, voice over and music and put them together for a simple, yet effective message to customers: “Come see our beautiful presentation of The Nutcracker!”
Go! Spread holiday cheer!Read More