IN THE STUDIO
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MP: Hello. QRC: Hello! MP: What's your name? QRC: My full name is Quick Response Code but people often refer to me as QR-Code or QRC. MP: Why am I seeing you all over the place these days? Best Buy, Macy's, Calvin Klein, Miceli Productions HD services brochures, you really get around! QRC: Well, businesses… Continue reading Interview With a Quick Response Code
Alfred Hitchcock, legendary film director, known for his unmistakable personal silhouette and use of shadow in film noir (not necessarily in that order) is the inspiration of the latest TV commercial in our studio. Hartford Stage's upcoming production of "Alfred Hitchcock's The 39 Steps," adapted by Patrick Barlow and directed by Maxwell Williams, provided Miceli… Continue reading In The Studio with Alfred Hitchcock
The Southington Drive-In is one of three remaining out door venues for film in the state of Connecticut. It opened in 1954 and closed in 2002. In 2010 the Drive-In was reopened but this time re-imagined as a community owned and operated project. This new vision and business model (renting the space out to civic… Continue reading Who Says The Drive-In Movie is Dead?
Leading email newsletter services are going out of their way to make it even easier to incorporate video into email campaigns. How far away are we from embedding a live streaming video in an email invitation? It's just around the corner. But for now, Constant Contact and MailChimp are leading the way with new video-friendly… Continue reading New Video-Friendly Email Marketing Feature
[jwplayer mediaid="5802"] Miceli Productions HD recorded original HD footage with three cast members of Hartford Stage Company's production of Snow Falling on Cedars to communicate the intense story of this stage adaption of David Guterson's #1 best selling novel. In this 30 second TV spot, we asked the actors to experience the range of… Continue reading Snow Falling on Cedars TV Commercial for Hartford Stage
Often it seems like people in the world of professional video speak a totally different language that relies heavily on slang for technical and creative concepts. Guilty as charged! As media professionals we do in fact have a unique vocabulary to what we do. A basic understanding of video terms helps business owners be informed… Continue reading Video Vocab for Business Owners (Part 2 of 4)
As many summer dance camps and intensives require audition videos be made no more than 6 months prior to submission, January is a great time to get the ball rolling. New England hosts many summer dance training opportunities, from some of the most prestigious and competitive in the world from Jacob's Pillow in the Berkshires… Continue reading How to Make a Great Audition Video for Summer Dance Camp
Seasons Greetings from our family to yours! Christmastime is a magical time for the Miceli Family culminating in a long standing tradition of gathering everyone together on Christmas Eve (this year over 100 people!). In the weeks leading up to that gathering, we try to share as much Holiday Good Cheer as possible, going to… Continue reading Miceli Family Holiday Traditions in Connecticut
Storyboards keep clients and producers on the same page, the production on schedule and within budget. They work to show the visuals, script and audio elements and how they should all play together. In simplest form, here's one that we used for a :30 TV Commercial with quick iPhone pics to show each shot location.… Continue reading TV Commercial Storyboard: Anatomy of 30 Seconds
Tina Kiniry Management Model Jessica B. in a fashion photo shoot with Miceli Productions Photography. Hair and make-up by Simply Gorgeous by Erin Infantino. We aimed to create a variety of looks for Jessica's comp card, including a magazine-type advertising look, a high fashion jewelry product look and a unique futurist and edgy look. Each look took advantage… Continue reading Fashion Photo Shoot with John Casablancas Model Jessica B.
Congratulations to the creative team of Horton Foote’s The Orphans’ Home Cycle, for winning a "Best Play" Lucille Lortel Award as well as "Best Play" from The New York Critics Circle. Written by Horton Foote and directed by Michael Wilson, this Hartford Stage Company and Signature Theatre Company co-production is a three-part, nine-play, nine-hour production.… Continue reading Capturing a three-part, nine-play, nine-hour New York Critics Circle "Best Play" on camera
Connecticut's Greater Southington Chamber of Commerce launches their online 'Chamber Mall’ April 5, 2010. Under the leadership of Chamber President Art Secondo the new The ‘Chamber Mall’ creates a platform for members to offer business and service discounts to the community through an online network hosted at The Southington Chamber of Commerce site. Since becoming… Continue reading Greater Southington CT Chamber Member Benefits: Video Edit Discounts
In the Studio we're working on our latest :30 TV commercial spot for The Cleveland Orchestra Blossom Music Festival Family Fun Fest 2014. A little behind the scenes: Most times we capture the imagery and audio we need for the TV spots we create, but for this commercial we're using existing video clips, still images,… Continue reading :30 TV Commercial Spot for Blossom Music Festival
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