Video Vocab for Business Owners (Part 1 of 4)

Burn a DVD?  Rip a DVD?  Dupe a DVD?  What’s the dif?  Often it seems like people in the world of video speak a totally different language and have 3 different words for what appears to be the same concept. As media professionals we do in fact have a unique vocabulary to what we do. … Continue reading Video Vocab for Business Owners (Part 1 of 4)

Top Ten Scrooges: A Christmas Carol Video Playlist

[jwplayer mediaid=”5799″] Hartford Stage Company‘s A Christmas Carol has one of our favorite Scrooges, actor Bill Raymond, returning to his role this holiday season for the 10th time! Check out Miceli Production HD‘s new Christmas Carol TV commercial, featuring Mr. Raymond’s delightful turkey gobble.  Watch the spot via our HD enabled media player above or… Continue reading Top Ten Scrooges: A Christmas Carol Video Playlist

Fundraising Campaign Video Profile: YWCA and "Made to Stick"

[youtube=https://www.youtube.com/watch?v=V95NPB_6PX8] As Creative Director of Miceli Productions HD, Jennifer Blessing Miceli leads the crafting of media messages. Fundraising campaign videos offer a unique challenge in communicating specific information along with an emotional message.  A successful campaign video informs a viewer and ultimately moves them to donate, to volunteer, to support and to advocate for your… Continue reading Fundraising Campaign Video Profile: YWCA and "Made to Stick"

Recipe for 1-2-3 Fast to Publish TV Commercial Spot

The Reach Foundation hired Miceli Productions HD to create a TV and web commercial for their upcoming Reach Holiday Music Festival. Because the event producers were working on a tight time line, turn around for the media was essential.  To speed things along we suggested working with media elements that were already approved and in… Continue reading Recipe for 1-2-3 Fast to Publish TV Commercial Spot

Miceli Media in Munich (Mmmmmm…)

[jwplayer mediaid=”5790″] We love it when our media goes global.  As producers of special media projects since 2004 for Amphenol Corporation (headquartered in Wallingford, CT) we’ve been to London, Vienna, and now… Munich! Amphenol asked Miceli Productions HD to create an introductory media message for CEO Adam Norwitt’s private address to Amphenol clients during the… Continue reading Miceli Media in Munich (Mmmmmm…)

Telling Client Stories Through Video

Telling Client Stories Through Video with Michael Miceli, founder of Miceli Productions HD from Miceli Productions HD Miceli Productions HD presented the workshop “Telling Client Stories Through Video” at the 3rd Annual Social Media Conference hosted by the CT Valley Chapter of the PRSA in New Britain, CT on October 20th 2010. Michael Miceli shared… Continue reading Telling Client Stories Through Video

YouTube Video: Not Just for Lady Gaga and The Pope

[jwplayer mediaid=”5784″] In case you haven’t heard yet, YouTube is the #2 search engine in the world (#1 of course being Google).  This free video platform is utilized by everyone from Lady Gaga to Pope Benedict XVI to reach their constituencies. If you are considering using YouTube it can be overwhelming in regards to where… Continue reading YouTube Video: Not Just for Lady Gaga and The Pope

Miceli Recommends: A Video Worth Your 4 Minutes 'Did You Know 4.0'

[jwplayer mediaid=”5776″] Many online videos try to communicate the trending of social media, mobile phones as the next dominant content delivery device and the general decline of traditional advertising. We feel this particular video stands out from the rest and is well worth sharing. Content by XPLANE, The Economist, Karl Fisch, Scott McLeod and Laura… Continue reading Miceli Recommends: A Video Worth Your 4 Minutes 'Did You Know 4.0'

TV Commercial Cost Continuum: Visual Examples

How much does a TV commercial cost? It’s similar to asking “How much does a house cost?”  We need more information: Do you have blue prints for your dream home?  Did the bank tell you how much house can you afford?  Are you building upon an already existing foundation?  These questions are analogous to the… Continue reading TV Commercial Cost Continuum: Visual Examples