Seven Tips for Engaging How-To and DIY Facebook Videos

YouTube may be where videos are hosted but by far the easiest and most popular way to share a video with friends, family, customers, and industry contemporaries is to post it on Facebook. Facebook video that is popular can jump from social circle to social circle, getting shared and liked thousands of times within a… Continue reading Seven Tips for Engaging How-To and DIY Facebook Videos

Ask THIS Before Producing Video For Your Business

What Questions Should You Ask Before Starting a Video Production For Your Business? By now you have probably been made aware of the wonders of video content for business. There are endless benefits to producing video for your business and integrating it into your marketing strategy; you are better engaging your target audience, giving your followers an inside… Continue reading Ask THIS Before Producing Video For Your Business

How To Create Successful TV Commercial Storyboards

“Great video comes from thinking humans, not equipment.” ― Steve Stockman As a thinking human, you may want to consider generating a storyboard for your video concept. Storyboards help to keep everyone working on a visual project all on the same page and are the best way to share your vision with others. They’re an important… Continue reading How To Create Successful TV Commercial Storyboards

Using Video for Business: Finding and choosing a great production company.

Introduction To use the cliche, not all video content is created equal. High-quality video content with a great story line is usually crafted by great creative minds. But that does not necessarily mean that high-quality equals high budget.  Everyone know that you get what you pay for.  And, in a sense, that’s right.  But video… Continue reading Using Video for Business: Finding and choosing a great production company.

Using Video for Business: I want to use video to market my business… Now what?

Introduction Your company has decided to add video content to their content marketing strategy. You’re a busy CEO of a mid-sized company or a marketing manager looking to use video content. You have a lot to do and want to do what makes the most sense, efficiently. So you ask yourself in the bathroom mirror,… Continue reading Using Video for Business: I want to use video to market my business… Now what?

Using Video for Business: A discussion of where and how and to use different types of video.

Ok, so we’ve discussed Video Content Basics and Types of Videos to Use for Business. Now, it goes without saying that you need to pick the right type of video for your application.  You need to connect with your target audience. There is a reason we use the term ‘video content marketing’.  What we’re doing… Continue reading Using Video for Business: A discussion of where and how and to use different types of video.

Using Video for Business: Types of Videos to Use for Business

Introduction Business Video Content is quickly becoming the norm, taking long form written content and replacing it with shorter, focused video content. The Content Marketing Institute has repeatedly discussed how business video content is thriving and online video is on a projected pathway to increase in viewership. You already know that video can deliver great… Continue reading Using Video for Business: Types of Videos to Use for Business

Using Video for Business: Video Content Basics

You’ve been paying attention. You know you need video content to market your business. To engage with customers. To reach more prospects. To communicate with your global company. To showcase your products. But where do you start? Oftentimes, mid-sized companies like to DIY (do-it-yourself) – headed up by a Marketing Director or even the President or… Continue reading Using Video for Business: Video Content Basics

3D Animation Sequences Bring Your Brand to Life

If a picture is worth a thousand words, then imagine what a 3D Animation Sequence video can do for your business.  What is the Value of Video? 3D animation sequences have untapped potential when promoting your brand, logo, or business proposal. This type of animation allows your audience to visualize products and devices in development.… Continue reading 3D Animation Sequences Bring Your Brand to Life

What You Need to Know About Yelp

When you’re looking for a good restaurant in town or a good bar or a place to buy a vacuum cleaner, Yelp is immensely helpful if you are a consumer. When you are a business owner, Yelp can be tricky to navigate. But what happens when your business is being reviewed? Do you even know… Continue reading What You Need to Know About Yelp