Staging a Model Office for Your Tech Product Photos

A woman uses laptop in her home office with a small light to illuminate her for a zoom meeting. Image shows how product photography is important for selling tech products.

One of the most prominent trends in capturing tech product photos is the model office. You may have noticed while browsing online stores that there are many different styles of product photos. While all products benefit from a background-free cover photo, it’s the accent photos in the gallery that often make the sale. And every… Continue reading Staging a Model Office for Your Tech Product Photos

How to turn Promotional Events into Promotional Photo Assets

Promotional events are a fantastic way to draw attention to your product and have a great time doing it. When done right they are fun to plan for, fun to implement, and a blast to attend. Even tech service companies can host promotional events by choosing a theme and a few features to show off… Continue reading How to turn Promotional Events into Promotional Photo Assets

How to Showcase Your Operations and Machinery with Photography

Industrial photography is a speciality. The people, equipment, and machinery involved in manufacturing and other industrial operations play a vital role in your company’s success. They transform raw materials and sub components into working products and other finished goods. Because industrial operations of this kind are about functionality and efficiency, they are not always the… Continue reading How to Showcase Your Operations and Machinery with Photography

What do you want your customers to look at?

Four Uses of Professional Photography on Your Business Website Website visitors tend to back away from web pages stuffed full of solid text. These pages are impossible to scan and require that you commit yourself to a long session of painstaking reading. They are unappealing because a page-full of alphanumeric characters fails to stimulate the visual part of the brain.… Continue reading What do you want your customers to look at?

How To Get Enticing Food Photography For My Restaurant Menu

If you are in the restaurant business, it is likely you’ve spent a good amount of time considering (and reconsidering) the design of your menu. The menu is, after all, one of the first things a person sees when visiting your establishment, and a poor presentation has the potential to turn them off to your business… Continue reading How To Get Enticing Food Photography For My Restaurant Menu

Photos for your clothing line: 4 Reasons to Hire a Pro

Photos for your clothing line: 4 Reasons to Hire a Pro Are you starting a new clothing and accessory company or have a brand new clothing line that you are about to launch? You can’t introduce a flawless new line without award-winning, awe-inspiring photography! And if you aren’t a professional photographer yourself, it’s a wise… Continue reading Photos for your clothing line: 4 Reasons to Hire a Pro

Are pro photos a benefit for your Food Business? YES!

Are pro photos a benefit for your Food Business? YES! Food Photography Photography is not just an outlet for creativity, it is a necessary component used by virtually every kind of business that exists to perfect their marketing strategy. Because human beings are such visual creatures, attracting new customers is often done through the use… Continue reading Are pro photos a benefit for your Food Business? YES!

5 Signs You Need a New Headshot

5 Signs You Need a New Head Shot Photo You have undoubtedly come across a handful of stellar, captivating head shots on LinkedIn or other social media presences that make you wonder how those professional got such a perfect photo. In reality, there is no secret to achieving an award-winning head shot. All you need… Continue reading 5 Signs You Need a New Headshot

4 Ways Professional Product Photos Help Your Business Thrive

4 Ways Professional Product Photos Help Your Business Thrive If you run a business that sells products, especially on an e-commerce platform, you need great photos to showcase your products to your target audience and customers. And as a savvy business owner, you know that having professional product photos can play a vital role in the… Continue reading 4 Ways Professional Product Photos Help Your Business Thrive

Balance ISO, Aperture and Shutter for Great Product Photos!

Balance ISO, Aperture and Shutter for Great Product Photos! A great camera can make a great photo, but there’s no guarantee. A great photographer who knows the camera and how to execute the proper ISO, aperture and shutter techniques is the other side of the equation. Sure, a great camera is important, and it’s always important to have the right… Continue reading Balance ISO, Aperture and Shutter for Great Product Photos!