You’re fresh back from a marketing workshop and have the idea to bring your company into the 21st century with a series of videos. …or you’ve been charged by the CEO to come up with a plan to freshen your company’s marketing. …or you’re the CEO looking to shake your marketing department out of the… Continue reading Considering Video Production for Your Company? Download our E-book with proven, helpful advice
Tag: using video for business
5 Valuable Product Videos Your Business Should Have
Product videos should be part of your video marketing strategy. People want videos, people watch videos, and people BUY based on videos. Product videos don’t have to be boring or salesy. In fact, they shouldn’t be! At this point, you’ve already realized the importance of incorporating videos in your marketing plan. Video views increased by 42% in… Continue reading 5 Valuable Product Videos Your Business Should Have
Using Video for Business: Finding and choosing a great production company.
Introduction To use the cliche, not all video content is created equal. High-quality video content with a great story line is usually crafted by great creative minds. But that does not necessarily mean that high-quality equals high budget. Everyone know that you get what you pay for. And, in a sense, that’s right. But video… Continue reading Using Video for Business: Finding and choosing a great production company.
Using Video for Business: I want to use video to market my business… Now what?
Introduction Your company has decided to add video content to their content marketing strategy. You’re a busy CEO of a mid-sized company or a marketing manager looking to use video content. You have a lot to do and want to do what makes the most sense, efficiently. So you ask yourself in the bathroom mirror,… Continue reading Using Video for Business: I want to use video to market my business… Now what?
Using Video for Business: A discussion of where and how and to use different types of video.
Ok, so we’ve discussed Video Content Basics and Types of Videos to Use for Business. Now, it goes without saying that you need to pick the right type of video for your application. You need to connect with your target audience. There is a reason we use the term ‘video content marketing’. What we’re doing… Continue reading Using Video for Business: A discussion of where and how and to use different types of video.
Using Video for Business: Types of Videos to Use for Business
Introduction Business Video Content is quickly becoming the norm, taking long form written content and replacing it with shorter, focused video content. The Content Marketing Institute has repeatedly discussed how business video content is thriving and online video is on a projected pathway to increase in viewership. You already know that video can deliver great… Continue reading Using Video for Business: Types of Videos to Use for Business
Using Video for Business: Video Content Basics
You’ve been paying attention. You know you need video content to market your business. To engage with customers. To reach more prospects. To communicate with your global company. To showcase your products. But where do you start? Oftentimes, mid-sized companies like to DIY (do-it-yourself) – headed up by a Marketing Director or even the President or… Continue reading Using Video for Business: Video Content Basics