In The Studio with Alfred Hitchcock

Alfred Hitchcock, legendary film director, known for his unmistakable personal silhouette and use of shadow in film noir (not necessarily in that order) is the inspiration of the latest TV commercial in our studio. Hartford Stage’s upcoming production of “Alfred Hitchcock’s The 39 Steps,” adapted by Patrick Barlow and directed by Maxwell Williams, provided Miceli… Continue reading In The Studio with Alfred Hitchcock

Video Vocab for Business Owners (Part 2 of 4)

Often it seems like people in the world of professional video speak a totally different language that relies heavily on slang for technical and creative concepts. Guilty as charged!  As media professionals we do in fact have a unique vocabulary to what we do.  A basic understanding of video terms helps business owners be informed… Continue reading Video Vocab for Business Owners (Part 2 of 4)

Snow Falling on Cedars TV Commercial for Hartford Stage

[jwplayer mediaid=”5802″]   Miceli Productions HD recorded original HD footage with three cast members of Hartford Stage Company’s production of Snow Falling on Cedars to communicate the intense story of this stage adaption of David Guterson’s #1 best selling novel. In this 30 second TV spot, we asked the actors to experience the range of… Continue reading Snow Falling on Cedars TV Commercial for Hartford Stage

Video Vocab for Business Owners (Part 1 of 4)

Burn a DVD?  Rip a DVD?  Dupe a DVD?  What’s the dif?  Often it seems like people in the world of video speak a totally different language and have 3 different words for what appears to be the same concept. As media professionals we do in fact have a unique vocabulary to what we do. … Continue reading Video Vocab for Business Owners (Part 1 of 4)

Top Ten Scrooges: A Christmas Carol Video Playlist

[jwplayer mediaid=”5799″] Hartford Stage Company‘s A Christmas Carol has one of our favorite Scrooges, actor Bill Raymond, returning to his role this holiday season for the 10th time! Check out Miceli Production HD‘s new Christmas Carol TV commercial, featuring Mr. Raymond’s delightful turkey gobble.  Watch the spot via our HD enabled media player above or… Continue reading Top Ten Scrooges: A Christmas Carol Video Playlist

So You Think You Can Shoot Dance?

[youtube=https://www.youtube.com/watch?v=ohC1mMpnp-M] “Miceli Productions loves to film dance.  We’ve captured Bessie-Award winning dance theatre piece Fräulein Mariafrom NY choreographer Doug Elkins, the brilliant Hartford-based choreographer Deborah Goffe and her company Scapegoat Garden (see video excerpt above) and, of course, a legion of university and studio dance productions.  We love them all, in their wonderful diversity of movement. … Continue reading So You Think You Can Shoot Dance?

Miceli Productions at THE TONY AWARDS!

Well… almost.  Keep your eyes open for the Miceli Productions HD TV commercial spot for Hartford Stage’s Broadway Legends broadcasting this Sunday during the 2010 TONY AWARDS (black tie attire optional). Can you name the Broadway shows/tunes sampled in the audio? [youtube width=”620″ height=”355″ video_id=”kA4GFq4RDZM”]

TV Commercial Storyboard: Anatomy of 30 Seconds

Storyboards keep clients and producers on the same page, the production on schedule and within budget. They work to show the visuals, script and audio elements and how they should all play together.  In simplest form, here’s one that we used for a :30 TV Commercial with quick iPhone pics to show each shot location.… Continue reading TV Commercial Storyboard: Anatomy of 30 Seconds

Product Demo for SpartaInsurance.com

We all know the power of “show me” over “tell me”.  Many businesses are making the smart choice to use web videos to provide their customers with easy to understand overviews of their unique products and services – to “show” customers rather than just “tell” them. Very different from commercial or promotional videos, product videos… Continue reading Product Demo for SpartaInsurance.com