Adding video to your e-newsletter? Does it work?

Video in your e-newsletter is an extremely powerful method of grabbing your audience’s attention, telling a story about your company, and increasing conversion rates. Video captures interest and helps you to effectively communicate your business’s message. Adding video to your e-newsletter brings your business to life. Whether you are demonstrating a product, making a major… Continue reading Adding video to your e-newsletter? Does it work?

Creating content for Hartford Stage's Repertory of La Dispute and Macbeth: Part 1 of 3

Miceli Productions has a long history of creating content to promote and archive theatrical performances.  We regularly capture multi-camera HD video for performance archives, provide b-roll clips to media outlets, record radio spots with our network of voice over artists and create :15 and :30 spots for TV with edited video and by animating a… Continue reading Creating content for Hartford Stage's Repertory of La Dispute and Macbeth: Part 1 of 3

Improving Internal Communications with Corporate Web Video

Video has become vital to sharing messages and communicating effectively as a means of internal communication. It is dynamic and engaging, and highly successful at communicating a consistent message to employees on any number of devices. In a matter of seconds, a video can be spread throughout a company, getting everyone on the same page.… Continue reading Improving Internal Communications with Corporate Web Video

Rebranding Your Business Using Photography and Web Video

It’s more than just designing a new logo. It’s more than giving your company a facelift. Rebranding is about strengthening and building upon the integrity of your business. Why not do this with photography and film? We’ve all heard the old adage, “A picture is worth a thousand words.” And in the digital age, a… Continue reading Rebranding Your Business Using Photography and Web Video

Leveraging Video Press Releases

Press releases are a great way to get attention, so why not get even more exposure by creating a video press release?  Video news releases, aka the video press release, is just that – a video version of your standard paper press release.  Synchronized with your existing marketing and advertising plan, video press releases can… Continue reading Leveraging Video Press Releases

When To Set Your YouTube Channel to Private

When Should You Set Your YouTube Channel to Private? Has your business or organization dipped their toes into YouTube but not fully jumped into creating online video content? We find many of our new clients in this position and we often make the following suggestion: Continue to embed YouTube videos on your website, share your… Continue reading When To Set Your YouTube Channel to Private

Horses in High Definition: On Location at Baldwin Stables

Miceli Productions HD recently had the pleasure of shooting on location at Baldwin Stables (owned and operated by Karen and Jack Baldwin) in Deep River, CT.  Filming was for our new client Stubbs Art Studio (artists Gus and Barb Stubbs) and their unique product of Wearable Art, a line of equine themed embroidered apparel made… Continue reading Horses in High Definition: On Location at Baldwin Stables

How CT Biz Expo 2011 Speakers Are Using Video and Blogs

Thursday June 9th, 2011 was the annual Connecticut Business Expo in Hartford, CT.  Businesses large and small gathered to network, attend seminars, and be recognized for great work in their field.  Miceli Productions HD has participated in this Expo in a variety of ways over the years, including exhibiting in 2009 and producing the Events… Continue reading How CT Biz Expo 2011 Speakers Are Using Video and Blogs

6 Things Your Intern is Probably Doing Wrong on Your YouTube Channel

We see it time and again.  A great video, hosted on the brand new YouTube channel of a business or organization.  It’s clear that a lot of time/thought/money went into creating the video.  (Good intern!)  However, many other elements concerning the video posting haven’t been considered.  (Bad intern.)  This pains us greatly.  (And we are,… Continue reading 6 Things Your Intern is Probably Doing Wrong on Your YouTube Channel