The Hartford Business Journal 2011 CT Meetings and Events Guide has just been published, both in print and via digital brochure (also referred to as an e-brochure). We find that many organizations we work with are using digital brochures for their online publications and we’re all for it – as incorporating video messages into those… Continue reading Digital Brochures and Video Marketing
Tag: web video
Suite of Branded Videos for SPARTA Insurance
[jwplayer mediaid=”5813″] SPARTA Insurance (Hartford, CT) hired Miceli Productions HD to create a suite of branded videos for SpartaInsurance.com including a company overview, testimonials, and a demonstration of their custom built policy administration software. This video case study places those original videos inside the context of SPARTA’s website design and function. Script development, voiceover hire, location/green… Continue reading Suite of Branded Videos for SPARTA Insurance
New Video-Friendly Email Marketing Feature
Leading email newsletter services are going out of their way to make it even easier to incorporate video into email campaigns. How far away are we from embedding a live streaming video in an email invitation? It’s just around the corner. But for now, Constant Contact and MailChimp are leading the way with new video-friendly… Continue reading New Video-Friendly Email Marketing Feature
FlipVideo for Marketing: When to Use (or NOT use)
FlipVideo cameras premiered in September 2007 and quickly sold millions of “the world’s smallest camcorders.” Finally it was affordable and pain free to capture short video clips and get them live online quickly (no cables, no special software, no adapters, fits in your pocket). Who wouldn’t flip over that? And with the Flip MinoHD and… Continue reading FlipVideo for Marketing: When to Use (or NOT use)
Product Demo for SpartaInsurance.com
We all know the power of “show me” over “tell me”. Many businesses are making the smart choice to use web videos to provide their customers with easy to understand overviews of their unique products and services – to “show” customers rather than just “tell” them. Very different from commercial or promotional videos, product videos… Continue reading Product Demo for SpartaInsurance.com