Staging a Model Office for Your Tech Product Photos

A woman uses laptop in her home office with a small light to illuminate her for a zoom meeting. Image shows how product photography is important for selling tech products.

One of the most prominent trends in capturing tech product photos is the model office. You may have noticed while browsing online stores that there are many different styles of product photos. While all products benefit from a background-free cover photo, it’s the accent photos in the gallery that often make the sale. And every… Continue reading Staging a Model Office for Your Tech Product Photos

Do I need professional product photos for my e-Commerce site?

Product Photos for e-Commerce Visual content is an essential foundation of a business’s website. Most people who view websites daily are more attracted to images than pages that are only filled with paragraphs of text. This preference of website viewers will certainly increase over the coming years. If you have not had a chance to… Continue reading Do I need professional product photos for my e-Commerce site?

How To Get Enticing Food Photography For My Restaurant Menu

If you are in the restaurant business, it is likely you’ve spent a good amount of time considering (and reconsidering) the design of your menu. The menu is, after all, one of the first things a person sees when visiting your establishment, and a poor presentation has the potential to turn them off to your business… Continue reading How To Get Enticing Food Photography For My Restaurant Menu

Are pro photos a benefit for your Food Business? YES!

Are pro photos a benefit for your Food Business? YES! Food Photography Photography is not just an outlet for creativity, it is a necessary component used by virtually every kind of business that exists to perfect their marketing strategy. Because human beings are such visual creatures, attracting new customers is often done through the use… Continue reading Are pro photos a benefit for your Food Business? YES!

Balance ISO, Aperture and Shutter for Great Product Photos!

Balance ISO, Aperture and Shutter for Great Product Photos! A great camera can make a great photo, but there’s no guarantee. A great photographer who knows the camera and how to execute the proper ISO, aperture and shutter techniques is the other side of the equation. Sure, a great camera is important, and it’s always important to have the right… Continue reading Balance ISO, Aperture and Shutter for Great Product Photos!

High Quality Product Photos Help You Increase Sales

A lifestyle product photography image for Apogee and Sennheiser by Miceli Productions

Put your best foot forward with high quality product photos designed to help you increase sales. High quality product photos help you increase sales. Something as simple as the image of your product has a powerful effect on the number of sales you receive and customer satisfaction after the sale. When you start your business, you may try… Continue reading High Quality Product Photos Help You Increase Sales

Why Do You Need an Expert Photographer?

Professional photography can elevate your image — and your business. Consider two scenarios. In both of them, you’re trying to find a doctor in your area. You do a search on the internet and you come up with two different specialists who are both equally close to you. However, one has a professional website with… Continue reading Why Do You Need an Expert Photographer?