Tag: marketing video

Take Five! Top 5 Reasons to Use Video on Your Web Site to Drive Business

Video has been used as an effective way to reach the masses. Many companies are now using web videos to introduce their company and their product, and with the recent surge in social media, web video has taken on an even greater significance in reaching new and potential clients. A recent Cisco study suggests that… Continue reading Take Five! Top 5 Reasons to Use Video on Your Web Site to Drive Business

Leveraging Video Press Releases

Press releases are a great way to get attention, so why not get even more exposure by creating a video press release?  Video news releases, aka the video press release, is just that – a video version of your standard paper press release.  Synchronized with your existing marketing and advertising plan, video press releases can… Continue reading Leveraging Video Press Releases

Vetting a Video Production Company: 6 Questions to Ask

On June 30th, Americans for the Arts hosted a webinar titled Video Marketing for the Arts: How, Why and When with video specialists Caleb Custer of Caleb Custer Arts Marketing and Michael Miceli of Miceli Productions HD.  More than 50 arts marketers participated in the webinar, which presented strategy for both in-house and out-sourcing video production.… Continue reading Vetting a Video Production Company: 6 Questions to Ask

How CT Biz Expo 2011 Speakers Are Using Video and Blogs

Thursday June 9th, 2011 was the annual Connecticut Business Expo in Hartford, CT.  Businesses large and small gathered to network, attend seminars, and be recognized for great work in their field.  Miceli Productions HD has participated in this Expo in a variety of ways over the years, including exhibiting in 2009 and producing the Events… Continue reading How CT Biz Expo 2011 Speakers Are Using Video and Blogs

Miceli Presents Americans for The Arts Webinar

Americans for the Arts, the nation’s leading nonprofit organization for advancing the arts in America, has invited Miceli Productions HD to present the webinar “Video Marketing: How Why and When” June 30th, 2011.  Presented in collaboration with Caleb Custor of Caleb Custor Arts Marketing (NYC), the webinar will address arts marketers across the performing and fine… Continue reading Miceli Presents Americans for The Arts Webinar

6 Things Your Intern is Probably Doing Wrong on Your YouTube Channel

We see it time and again.  A great video, hosted on the brand new YouTube channel of a business or organization.  It’s clear that a lot of time/thought/money went into creating the video.  (Good intern!)  However, many other elements concerning the video posting haven’t been considered.  (Bad intern.)  This pains us greatly.  (And we are,… Continue reading 6 Things Your Intern is Probably Doing Wrong on Your YouTube Channel