Just Say “No” to a Stock Photo

We need to tell you something, as a friend. While we specialize in photography and video, we are not just saying this to get your business. But someone needs to tell you, and it might as well be us. Please, please, please stop using stock photography on your websites and in your marketing materials.  Any… Continue reading Just Say “No” to a Stock Photo

3 Killer Content Creation Tools

We, too, are in the business of content creation and curation. Our business itself can function that way. So, in an effort to share some B2B tips, here some killer content creation tools. 1.) Storify The main purpose of Storify is to allow users to create stories by importing content from various forms of media… Continue reading 3 Killer Content Creation Tools

3 Content Curation Tools for Small Businesses

Let’s face it. Creating content for blogs, eblasts, and newsletters is very time-consuming. But, with the wealth of information on the internet, you don’t have to create it all by yourself. Don’t plagiarize and submit it as if you wrote it yourself. You should always cite your sources. And actually, the more you cite sources,… Continue reading 3 Content Curation Tools for Small Businesses

2 Tips for Marketing H2H (Human to Human)

Bryan Kramer, a Social Business Strategist for PureMatter, recently published an article titled, “There Is No More B2B or B2C: There Is Only Human to Human (H2H)”. Kramer says, “Businesses do not have emotion. People do. People want to be a part of something bigger than themselves. People want to feel something. People want to… Continue reading 2 Tips for Marketing H2H (Human to Human)

3D Animation Sequences Bring Your Brand to Life

If a picture is worth a thousand words, then imagine what a 3D Animation Sequence video can do for your business.  What is the Value of Video? 3D animation sequences have untapped potential when promoting your brand, logo, or business proposal. This type of animation allows your audience to visualize products and devices in development.… Continue reading 3D Animation Sequences Bring Your Brand to Life

Coffee Talk Business Meetings

How many coffee meetings have you scheduled or attended that went on way too long, were unfocused, or generally, a waste of time? Here are a few guidelines to make this informal style of get-together effective for your business objectives. Before the Business Meeting Know why you are scheduling the meeting to begin with. When… Continue reading Coffee Talk Business Meetings

What You Need to Know About Yelp

When you’re looking for a good restaurant in town or a good bar or a place to buy a vacuum cleaner, Yelp is immensely helpful if you are a consumer. When you are a business owner, Yelp can be tricky to navigate. But what happens when your business is being reviewed? Do you even know… Continue reading What You Need to Know About Yelp

10 Blogging Ideas for Business

Many businesses are starting to blog, or are at least considering it. One of the main questions business owners ask is, “What would I even write about?” All of us who blog think the same thing. But there are many reasons that blogging might be very good for your business and your clients. And you… Continue reading 10 Blogging Ideas for Business

13 Fun Ways to Use QR Codes for Your Business

QR codes are everywhere. They are fun. They are interactive. And most of the time, they are not being used to their potential. Here are a few ways to use them for your business. Put QR codes on the back of your company uniform. Instead of names on name tags for networking events, use QR… Continue reading 13 Fun Ways to Use QR Codes for Your Business

Take a Step Back from Technology and Engage for Real

Social media has become an integral part of our lives. Many of us can’t go to bed without checking out the day’s Facebook statuses. During the day, we are Tweeting, Facebook-ing, or Instagramming during our lunches. Not to mention, “checking in” everywhere we go with FourSquare. RSS feeds are linked into our phones, and the… Continue reading Take a Step Back from Technology and Engage for Real