Video Vocab for Business (part 4 of 4)

Often it seems like people in the world of professional video speak a totally different language that relies heavily on slang for technical and creative concepts. Guilty as charged!  As media professionals we do in fact have a unique vocabulary to what we do.  A basic understanding of video terms helps business owners be informed… Continue reading Video Vocab for Business (part 4 of 4)

TV Commercials Can Connect You With Customers

TV is still a great way to get the attention of your audience. You control the visual.  You get to create the emotional response that an audience has to your event, product, or service.  A TV commercial can spread the word to thousands.  And, if you post your media content for sharing on your social media… Continue reading TV Commercials Can Connect You With Customers

Video Vocab for Business Owners (Part 3 of 4)

Often it seems like people in the world of professional video speak a totally different language that relies heavily on slang for technical and creative concepts. Guilty as charged!  As media professionals we do in fact have a unique vocabulary to what we do.  A basic understanding of video terms helps business owners be informed… Continue reading Video Vocab for Business Owners (Part 3 of 4)

Using Video Content For Special Events

Developing video content for your special event can enhance the audience experience.  Capture comments or well-wishes from people that can’t appear in person.  Re-purpose your footage before the event for generating excitement and after the event for fundraising, memory making or to share with a wider audience. There are a variety of tools in our… Continue reading Using Video Content For Special Events

Filming the Music of The M6: Meredith Monk Music Third Generation

[jwplayer player=”1″ mediaid=”4330″] In February, Miceli Productions HD had the privilege to capture The M6: Meredith Monk Music Third Generation, a vocal ensemble dedicated to continuing the legacy of legendary composer/singer/director Meredith Monk. The members of the group were among 19 singers chosen from around the world to participate in a professional training workshop offered… Continue reading Filming the Music of The M6: Meredith Monk Music Third Generation

Who You Gonna Call?

When you’re the only game in town people know to call you. But when you offer a service that many others offer (such as video production) it can sometimes feel pointless to add yourself to the infinite number of online listing opportunities or service finder directories.  Over the past year as Miceli Productions has grown… Continue reading Who You Gonna Call?

Haunting TV Commercial Spot from Printed Poster

[jwplayer mediaid=”5819″] Check out the TV commercial Miceli Productions created for Hartford Stage’s upcoming production of The Crucible.  We started with the marketing image (below) provided by the client and then dug in with 3D animation to bring to life this haunting story of persecution and false accusations.  The performance opens September 1, 2011. To… Continue reading Haunting TV Commercial Spot from Printed Poster

Who Says The Drive-In Movie is Dead?

The Southington Drive-In is one of three remaining out door venues for film in the state of Connecticut.  It opened in 1954 and closed in 2002.  In 2010 the Drive-In was reopened but this time re-imagined as a community owned and operated project. This new vision and business model (renting the space out to civic… Continue reading Who Says The Drive-In Movie is Dead?

Digital Brochures and Video Marketing

The Hartford Business Journal 2011 CT Meetings and Events Guide has just been published, both in print and via digital brochure (also referred to as an e-brochure).  We find that many organizations we work with are using digital brochures for their online publications and we’re all for it – as incorporating video messages into those… Continue reading Digital Brochures and Video Marketing