You probably already know that video marketing has overtaken the social media landscape. It seems that everyone has seen cute kitten videos, Gangham style flash mobs, the “Evolution of Dance,” or have replayed Super Bowl commercials over and over again. The branding power of video is undeniable, especially for businesses. Invodo’s 2012 study showed that… Continue reading Social Video Marketing is a Must for Your Business
Tag: video
Creating media content for Hartford Stage’s Repertory of La Dispute and Macbeth: Part 3 of 3
Miceli Productions has a long history of creating media content to promote and archive theatrical performances. We regularly capture multi-camera HD video for performance archives, provide b-roll clips to media outlets, record radio spots with our network of voice over artists and create :15 and :30 spots for TV with edited video and by animating… Continue reading Creating media content for Hartford Stage’s Repertory of La Dispute and Macbeth: Part 3 of 3
Creating content for Hartford Stage's Repertory of La Dispute and Macbeth: Part 2 of 3
Miceli Productions has a long history of creating content to promote and archive theatrical performances. We regularly capture multi-camera HD video for performance archives, provide b-roll clips to media outlets, record radio spots with our network of voice over artists and create :15 and :30 spots for TV with edited video and by animating a… Continue reading Creating content for Hartford Stage's Repertory of La Dispute and Macbeth: Part 2 of 3
Creating content for Hartford Stage's Repertory of La Dispute and Macbeth: Part 1 of 3
Miceli Productions has a long history of creating content to promote and archive theatrical performances. We regularly capture multi-camera HD video for performance archives, provide b-roll clips to media outlets, record radio spots with our network of voice over artists and create :15 and :30 spots for TV with edited video and by animating a… Continue reading Creating content for Hartford Stage's Repertory of La Dispute and Macbeth: Part 1 of 3
Video Vocab for Business (part 4 of 4)
Often it seems like people in the world of professional video speak a totally different language that relies heavily on slang for technical and creative concepts. Guilty as charged! As media professionals we do in fact have a unique vocabulary to what we do. A basic understanding of video terms helps business owners be informed… Continue reading Video Vocab for Business (part 4 of 4)
Improving Internal Communications with Corporate Web Video
Video has become vital to sharing messages and communicating effectively as a means of internal communication. It is dynamic and engaging, and highly successful at communicating a consistent message to employees on any number of devices. In a matter of seconds, a video can be spread throughout a company, getting everyone on the same page.… Continue reading Improving Internal Communications with Corporate Web Video
Rebranding Your Business Using Photography and Web Video
It’s more than just designing a new logo. It’s more than giving your company a facelift. Rebranding is about strengthening and building upon the integrity of your business. Why not do this with photography and film? We’ve all heard the old adage, “A picture is worth a thousand words.” And in the digital age, a… Continue reading Rebranding Your Business Using Photography and Web Video
3 Tips for Getting Your YouTube Videos Found by Potential Clients
According to recent social media studies, one of the most important ways to rank your video on the major search engines is to integrate tags on your YouTube videos. Tags are linked to keywords and help users and search engines find your videos. YouTube considers “tagging” the first step to ranking your video in search… Continue reading 3 Tips for Getting Your YouTube Videos Found by Potential Clients
Take Five! Top 5 Reasons to Use Video on Your Web Site to Drive Business
Video has been used as an effective way to reach the masses. Many companies are now using web videos to introduce their company and their product, and with the recent surge in social media, web video has taken on an even greater significance in reaching new and potential clients. A recent Cisco study suggests that… Continue reading Take Five! Top 5 Reasons to Use Video on Your Web Site to Drive Business
TV Commercials Can Connect You With Customers
TV is still a great way to get the attention of your audience. You control the visual. You get to create the emotional response that an audience has to your event, product, or service. A TV commercial can spread the word to thousands. And, if you post your media content for sharing on your social media… Continue reading TV Commercials Can Connect You With Customers