Virtually everyone owns a camera these days. Just grab your smartphone, open up the camera app, click away, and get some pretty high resolution images. Having a camera everywhere you go is great for all kinds of businesses who rely on images for a giant chunk of their marketing efforts, particularly on social media. So… Continue reading Why should I use a professional for my social media photos?
Tag: social media
Powerful Video Marketing Statistics
We’ve been saying it over and over again, video for marketing is not going away. In fact, it continues to be one of the best ways to reach your Clients and Customers. And video continues to have an ever-growing impact on SEO trends. Invodo’s Video Statistics: The Marketer’s Summary 2014 highlights’s “the latest and greatest video… Continue reading Powerful Video Marketing Statistics
5 Critical LinkedIn Tips for Your Business
LinkedIn isn’t just a resume building site. It is a professional, social networking site that allows you to gain credibility in the market share as well as leverage search engine optimization for your business’s website and other social media platforms. LinkedIn strives to ensure authentication and verification of a business, therefore making your online presence… Continue reading 5 Critical LinkedIn Tips for Your Business
3 Tips for Conquering Pinterest for Business
Pinterest is taking the female population by storm and businesses are beginning to embrace the social media platform. An active presence on Pinterest can lead to quickly improved rankings on search engines, and many businesses are gaining an unexpected return on investment, particularly with service industries and ecommerce sites. Experts from Entrepreneur.com and FoxBusiness share… Continue reading 3 Tips for Conquering Pinterest for Business
5 Tips for Optimizing Instagram for Business
Many people are ditching social media platforms like Facebook and Twitter for Instagram. According to comScore, as of October 2013, there were over 35 million selfies posted on Instagram and the average Instagram user spent 257 minutes accessing Instagram, compared to 169.9 minutes spent on Twitter. Businesses can utilize Instagram in a number of ways.… Continue reading 5 Tips for Optimizing Instagram for Business
3 Content Curation Tools for Small Businesses
Let’s face it. Creating content for blogs, eblasts, and newsletters is very time-consuming. But, with the wealth of information on the internet, you don’t have to create it all by yourself. Don’t plagiarize and submit it as if you wrote it yourself. You should always cite your sources. And actually, the more you cite sources,… Continue reading 3 Content Curation Tools for Small Businesses
Growing Your X (formerly Twitter) Following
X is an interesting, virtual place. Celebrities, like Justin Bieber, have millions of followers waiting with bated breath to see just what the Bieb ate for breakfast. People, in random places all over the world, have broken global news before any news organizations (protests in Egypt and the Boston Marathon). Even the news media sites… Continue reading Growing Your X (formerly Twitter) Following
What does your LinkedIn Profile Photo say about you?
Many of us have a LinkedIn account. Many of us do not use it as often as we should. Unlike Facebook, LinkedIn is, in their own words, “A place to manage your professional identity, build and engage with your professional network, and access knowledge, insights and opportunities.” One of the first impressions you make on… Continue reading What does your LinkedIn Profile Photo say about you?
Authentic Engagement. Really.
We all know what authentic engagement is. We all know that it is important for our business in the realm of social media. But how does a business or brand “authentically engage” their client base? Consider how you engage with businesses and brands. What drives you to engage? Did you “like” the post? Did you… Continue reading Authentic Engagement. Really.
10 Blogging Ideas for Business
Many businesses are starting to blog, or are at least considering it. One of the main questions business owners ask is, “What would I even write about?” All of us who blog think the same thing. But there are many reasons that blogging might be very good for your business and your clients. And you… Continue reading 10 Blogging Ideas for Business