Considering Video Production for Your Company? Download our E-book with proven, helpful advice

You’re fresh back from a marketing workshop and have the idea to bring your company into the 21st century with a series of videos. …or you’ve been charged by the CEO to come up with a plan to freshen your company’s marketing. …or you’re the CEO looking to shake your marketing department out of the… Continue reading Considering Video Production for Your Company? Download our E-book with proven, helpful advice

Video Production for Business: The Benefits of Hiring an Expert

Video Production for Business: The Benefits of Hiring an Expert Most people choose their careers because they have followed their passion. Whether they pursue careers in sports marketing, pharmaceuticals, high finance, law, real estate, travel, entertainment, automotive sports, or one of many other exciting options, we know that to truly be an expert in their field they have totally… Continue reading Video Production for Business: The Benefits of Hiring an Expert

Exclusive Perspectives “Having Their Say: Generations in Conversation”

Having THEIR Say: Generations in Conversation is a project initiated by Hartford Stage​, inspired by the Delany Sisters. Young Hartford area students interview women about their experiences as African-Americans through the civil rights movement to the present. Interview videos will be available to view in our upper lobby as well as online.

Changing Our Lives and Changing Hartford — Current Work: Documentary Video Titled “Having Their Say: Generations in Conversation” Sometimes a project comes along that is so important, so special, so different that it changes you forever. It gives you a new perspective on life. It resonates in a way that our everyday projects might not. It… Continue reading Exclusive Perspectives “Having Their Say: Generations in Conversation”

Life Cycle of a TV Commercial: A Practical, Reliable, Proven Media

The Life Cycle of TV Commercials The advertising landscape has changed a lot in the past 10 years, but TV Commercials are still a driving factor in marketing.  To younger generations, they’re a part of everyday life, something that seems to have always just been. Nowadays, everyone has a video camera in the palm of… Continue reading Life Cycle of a TV Commercial: A Practical, Reliable, Proven Media

How To Create Successful TV Commercial Storyboards

“Great video comes from thinking humans, not equipment.” ― Steve Stockman As a thinking human, you may want to consider generating a storyboard for your video concept. Storyboards help to keep everyone working on a visual project all on the same page and are the best way to share your vision with others. They’re an important… Continue reading How To Create Successful TV Commercial Storyboards

3 Simple Reasons Video For Small & Medium Businesses is Important

The Importance of Video For Small and Medium Businesses There are many ways to market and advertise products in the industry. Whether you’re using social media to reach out to your customers or are attempting to engage your audience through email marketing, both radically different strategies can be equally effective when used properly. Have you considered… Continue reading 3 Simple Reasons Video For Small & Medium Businesses is Important

5 Valuable Product Videos Your Business Should Have

Product videos should be part of your video marketing strategy. People want videos, people watch videos, and people BUY based on videos. Product videos don’t have to be boring or salesy. In fact, they shouldn’t be!  At this point, you’ve already realized the importance of incorporating videos in your marketing plan. Video views increased by 42% in… Continue reading 5 Valuable Product Videos Your Business Should Have

Creating an Image Library for Company Use

Creating an eye-catching image library for company use is an important investment for your business. They say a picture speaks a thousand words, and in today’s culture that’s even more true. Photos and video have a much bigger impact today than they did years ago, especially since the explosion of social media and online resources,… Continue reading Creating an Image Library for Company Use

Why are these 2016 conversion boosting trends so powerful?

Visual content. We found this great infographic by the team at The Deep End that highlights some of the hot current conversion boosting trends in web design this year. We all want to boost conversions. And this is a great list. You know what struck us immediately?  The fact that most of them are about the visual. Make your images big,… Continue reading Why are these 2016 conversion boosting trends so powerful?

How to make valuable impressions with awesome Business Card Video

The Business Card Video: What is it and how can it make an impression on a world of potential clients? During a networking opportunity, exchanging business cards is arguably the most essential part of the whole encounter. It’s what you take away with you and is a reminder of why you want to follow-up with… Continue reading How to make valuable impressions with awesome Business Card Video