Current Work: Referendum Video for Wastewater Treatment Plant Upgrade Producing top-quality video and photography projects gives us a certain joy. But we especially love it when we can serve our own community of Southington and educate our fellow residents about important issues facing us. A perfect example is our recently produced referendum video for the wastewater… Continue reading Referendum Video for Local Government
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3 Ways Local Businesses Benefit from Creating Business Videos
Local Business Videos Small businesses are more adept and integrated online than ever before — including businesses that have a main focus on their physical storefronts! The key for these local businesses? They should take advantage of the opportunities the online space offers. Here are 3 ways local businesses benefit from creating business videos: Events/ Documenting Business… Continue reading 3 Ways Local Businesses Benefit from Creating Business Videos
What Facebook’s Metrics Mishap Tells Us About the Importance of Video ROI
You may have heard: last month, the digital marketing community was outraged. That’s because the network admitted to using false metrics to determine the success of video ads on the platform, misleading countless advertisers. Predictably, given the amount of money marketers spend on Facebook video on daily basis, the announcement led to an outrage. But… Continue reading What Facebook’s Metrics Mishap Tells Us About the Importance of Video ROI
Exclusive Perspectives “Having Their Say: Generations in Conversation”
Changing Our Lives and Changing Hartford — Current Work: Documentary Video Titled “Having Their Say: Generations in Conversation” Sometimes a project comes along that is so important, so special, so different that it changes you forever. It gives you a new perspective on life. It resonates in a way that our everyday projects might not. It… Continue reading Exclusive Perspectives “Having Their Say: Generations in Conversation”
5 Video Metrics You Need to Know for Effective Video Marketing
Look at your business goals to determine your video marketing strategy. Many beginners to video marketing mistakenly assume that view count is an accurate judge of how well they’re doing. However, view count is not always the video metric you should pay the most attention to. How do you know which metric is most important? Look at your… Continue reading 5 Video Metrics You Need to Know for Effective Video Marketing
3 Simple Reasons Video For Small & Medium Businesses is Important
The Importance of Video For Small and Medium Businesses There are many ways to market and advertise products in the industry. Whether you’re using social media to reach out to your customers or are attempting to engage your audience through email marketing, both radically different strategies can be equally effective when used properly. Have you considered… Continue reading 3 Simple Reasons Video For Small & Medium Businesses is Important
Video Thanks Donors For Bringing the Most Advanced Technology to the Next Generation
Chase-Tallwood Building at Kingswood Oxford School The Chase-Tallwood Science Math Technology Center at the Kingswood Oxford School in West Hartford, CT is an impressive addition to the school’s educational programs. It is a building where the students, from middle school to high school, can gather and discover a sense of community in a comfortable yet… Continue reading Video Thanks Donors For Bringing the Most Advanced Technology to the Next Generation
What is Southington, CT Open Space?
This summer, we were contacted by the Open Space and Land Acquisition Committee of Southington to create a 3-5 minute promo for the Southington Open Space program. What is Open Space you might ask? It’s the type of land that towns and their citizens want to keep in a pristine, natural state without any future threat of development.… Continue reading What is Southington, CT Open Space?
Happy Birthday America!
To all our friends and clients, we wish you a safe and happy 4th of July. What is Independence Day? The Fourth of July, or Independence Day, is a federal holiday that celebrates the adoption of the Declaration of Independence on July 4, 1776. Its celebrations are part of the American experience. Fireworks, baseball… Continue reading Happy Birthday America!
3 Content Curation Tools for Small Businesses
Let’s face it. Creating content for blogs, eblasts, and newsletters is very time-consuming. But, with the wealth of information on the internet, you don’t have to create it all by yourself. Don’t plagiarize and submit it as if you wrote it yourself. You should always cite your sources. And actually, the more you cite sources,… Continue reading 3 Content Curation Tools for Small Businesses