Video is a marketing tool that can be used to reach people across the country, outside of your geographic area. Coupled with the right online marketing plan, a video that showcases your school or organization can extend your geographic reach and boost your enrollment. Miceli Productions worked with Hamden Hall Country Day School in Hamden,… Continue reading Video Can Expand Your Geographic Reach
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Miceli Productions' Video Expertise Can Work For You
Let Miceli Productions’ Video Expertise Work For You. Recently, we’ve been talking about our Photography offerings, but don’t forget – Miceli Productions captures a LOT of video. Recent completed projects include The Cleveland Orchestra’s Celebrity Series TV Commercial, a Hartford Stage TV Commercial for The Underpants, and a social share clip for REFORM to TRANSFORM… Continue reading Miceli Productions' Video Expertise Can Work For You
Renew Your Business in 2014: Get new pics and video
New Year, New Images! Let 2014 be the year that you revitalize your business images. When you roll out new content, your fans, friends, clients and customers notice. So does Google. New content will be seen by search engines and boost your ratings on social media and search when properly tagged. Let Miceli Productions create… Continue reading Renew Your Business in 2014: Get new pics and video
Video Vocab for Business (part 4 of 4)
Often it seems like people in the world of professional video speak a totally different language that relies heavily on slang for technical and creative concepts. Guilty as charged! As media professionals we do in fact have a unique vocabulary to what we do. A basic understanding of video terms helps business owners be informed… Continue reading Video Vocab for Business (part 4 of 4)
Rebranding Your Business Using Photography and Web Video
It’s more than just designing a new logo. It’s more than giving your company a facelift. Rebranding is about strengthening and building upon the integrity of your business. Why not do this with photography and film? We’ve all heard the old adage, “A picture is worth a thousand words.” And in the digital age, a… Continue reading Rebranding Your Business Using Photography and Web Video
Leveraging Video Press Releases
Press releases are a great way to get attention, so why not get even more exposure by creating a video press release? Video news releases, aka the video press release, is just that – a video version of your standard paper press release. Synchronized with your existing marketing and advertising plan, video press releases can… Continue reading Leveraging Video Press Releases
Web Video
[jwplayer playlistid=”4238″] Your customers want video. Contact us — we can help you get the most out of the web. Internet users are less and less willing to read text. Marketing statistics point to an ever increasing number of web savvy people getting their information from online video. Web video can provide an excellent way to reach your… Continue reading Web Video
Marketing the Work of Digital Performing Artists
[jwplayer mediaid=”5826″] Christopher Eaves is a performer, digital artist and arts educator. His original work CANOPY – A Rainforest Odyssey premiered at the Stepping Stones Museum for Children in Norwalk, CT in their cutting edge multimedia gallery. It’s an impressive space, with high-powered Christie projectors, an 18′ x 33′ immerse screen, interactive floor projection technology… Continue reading Marketing the Work of Digital Performing Artists
Vetting a Video Production Company: 6 Questions to Ask
On June 30th, Americans for the Arts hosted a webinar titled Video Marketing for the Arts: How, Why and When with video specialists Caleb Custer of Caleb Custer Arts Marketing and Michael Miceli of Miceli Productions HD. More than 50 arts marketers participated in the webinar, which presented strategy for both in-house and out-sourcing video production.… Continue reading Vetting a Video Production Company: 6 Questions to Ask
How CT Biz Expo 2011 Speakers Are Using Video and Blogs
Thursday June 9th, 2011 was the annual Connecticut Business Expo in Hartford, CT. Businesses large and small gathered to network, attend seminars, and be recognized for great work in their field. Miceli Productions HD has participated in this Expo in a variety of ways over the years, including exhibiting in 2009 and producing the Events… Continue reading How CT Biz Expo 2011 Speakers Are Using Video and Blogs