YouTube may be where videos are hosted but by far the easiest and most popular way to share a video with friends, family, customers, and industry contemporaries is to post it on Facebook. Facebook video that is popular can jump from social circle to social circle, getting shared and liked thousands of times within a… Continue reading Seven Tips for Engaging How-To and DIY Facebook Videos
Tag: video tips
5 Video Metrics You Need to Know for Effective Video Marketing
Look at your business goals to determine your video marketing strategy. Many beginners to video marketing mistakenly assume that view count is an accurate judge of how well they’re doing. However, view count is not always the video metric you should pay the most attention to. How do you know which metric is most important? Look at your… Continue reading 5 Video Metrics You Need to Know for Effective Video Marketing
5 Critical Rules for Effective Video Marketing
Why use video for marketing? Video marketing is taking business (and social media) to new heights. Video marketing is another form of content marketing, and statistics are confirming that we are more and more influenced by video. The most recent Pulse research clarifies that video marketing has a higher ROI than traditional forms of marketing.… Continue reading 5 Critical Rules for Effective Video Marketing
Social Video Marketing is a Must for Your Business
You probably already know that video marketing has overtaken the social media landscape. It seems that everyone has seen cute kitten videos, Gangham style flash mobs, the “Evolution of Dance,” or have replayed Super Bowl commercials over and over again. The branding power of video is undeniable, especially for businesses. Invodo’s 2012 study showed that… Continue reading Social Video Marketing is a Must for Your Business
Improving Internal Communications with Corporate Web Video
Video has become vital to sharing messages and communicating effectively as a means of internal communication. It is dynamic and engaging, and highly successful at communicating a consistent message to employees on any number of devices. In a matter of seconds, a video can be spread throughout a company, getting everyone on the same page.… Continue reading Improving Internal Communications with Corporate Web Video
3 Tips for Getting Your YouTube Videos Found by Potential Clients
According to recent social media studies, one of the most important ways to rank your video on the major search engines is to integrate tags on your YouTube videos. Tags are linked to keywords and help users and search engines find your videos. YouTube considers “tagging” the first step to ranking your video in search… Continue reading 3 Tips for Getting Your YouTube Videos Found by Potential Clients